Apple is set to reveal its first foldable iPhone on September 9, 2026, in Cupertino, California. This is also the first major product launch led by new CEO John Ternus, who took over from Tim Cook. The foldable phone could change the iPhone design a lot, like when the Home button was removed in 2017. It may open like a book for a bigger screen, but Apple hasn’t confirmed any details yet. Will Apple Launch A Foldable iPhone?The biggest expectation surrounding Apple’s latest event is the possible arrival of its first foldable smartphone. Reports indicate that the device could use a book-style folding design, giving users a larger internal screen while remaining compact when closed. Analysts expect Apple to position it as a premium product, potentially costing more than ,000. The launch would put Apple directly into a category where Samsung, Google and other manufacturers already have several years of experience.Apple is expected to introduce its first foldable iPhone.The device may open like a passport to provide a larger screen.Reports suggest a price above ,000.John Ternus will lead his first major product event as CEO.Apple is also expected to introduce new Pro iPhone models.Apple Enters Foldable MarketFor a few years now, foldable smartphones have been available, with Samsung among the first to introduce them. Brands like Google and Motorola have also created foldable phones. Apple is taking a more cautious approach, spending time studying the technology before launching. This might help them avoid issues faced by others. Their foldable phone could focus on being durable and minimizing the screen crease, folding up to be phone-sized and opening to a small tablet. However, details like the name and camera specs are still unknown. Also Read: iPhone 17 Pro Price Drops to Rs 76,000 With Exchange Ahead LaunchJohn Ternus Begins New EraThis event is a big deal because it’s John Ternus’s first keynote as the new CEO of Apple. He took over on September 1 and has a background in hardware engineering. The expectation is that he’ll reveal a new direction for the company, including new iPhone 18 Pro models. Apple is also under pressure to improve its AI features like Siri. Key HighlightsApple’s September 9 event is being held at Apple Park in Cupertino.The first foldable iPhone is the event’s most anticipated product.The reported design resembles a book or passport when opened.The foldable model could cost more than ,000.John Ternus is appearing at his first major launch as Apple CEO.iPhone 18 Pro and iPhone 18 Pro Max are also expected at the event.Foldable Could Change Apple StrategyA foldable iPhone would let Apple explore a growing smartphone market while reaching its existing customers. Experts think Apple could quickly become a key player if the phone is strong and has a good screen. But a high price might only attract some buyers. This launch is also a big test for Apple's new boss. Besides the foldable phone, everyone will be eager to see if Apple can keep its hardware success and get better at artificial intelligence. This event is both a product launch and a big leadership moment for the company. Final TakeawaysApple is likely to enter the foldable smartphone market with a new iPhone at its event on September 9. The phone might have a folding design like a passport and a bigger screen, but Apple hasn't confirmed this yet. This event is also important because it's John Ternus's first big presentation as CEO. If released, this foldable iPhone could change the game for Apple and the high-end phone market.Disclaimer: This article is provided only for knowledge and news-information purposes. Reported specifications, pricing and product details that were not officially confirmed by Apple should be treated as expectations until formally announced.
